TMCP #210: Matt Edmonds – The Tire Rack Test Track, Muscle Cars In Scca, And Mail-order High Performance Tires!
Published: Thu, 05/01/14
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TMCP Podcast- Episode #210! |
May 1, 2014 |
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No doubt about it - 1st gen Camaro's wearing gumballs are cool!
FEATURE INTERVIEW:
This weeks interview is with Matt Edmonds, Vice President of marketing at The Tire Rack online tire store. Matt is a third generation California car nut that came to Indiana for college. He met the love of his life there and never moved back (which happens to the best of us)! 
Matt Edmonds Tire Rack started in the 70"s when Mike Joines was encouraged by his father in law Pete Veldman to do something with cars, so he started a retail tire store. Mike was also a national level SCCA racer and he was frustrated that sometimes it took weeks to get high performance tires delivered. He decided to do something about it and started the mail order side of the Tire Rack. In the early 80"s they moved to South Bend Indiana simply for the 10,000 foot warehouse. Now they have six distribution locations around the country and tires can be delivered to 80% of the country in one day by UPS ground. |
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